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Lessebo Paper Is Growing Within the Luxury Packaging Segment

Press release from the issuing company

As one of the oldest Swedish producers of paper, Lessebo Paper is committed to delivering high performance, environmentally friendly paper and board to the international market. With two new launches in 2022, Lessebo Paper is currently gaining market shares also within the luxury packaging segment.

The machines at Lessebo Paper are running at full speed, and the mill is growing within the luxury packaging segment. “We can see that the interest for our paper has increased, especially for applications where quality and environmental performance is a priority”, explains Jens Olson, CEO at Lessebo Paper.

Earlier this year, Lessebo Paper launched the new concept Lessebo Texture™, a unique service where the customer can choose a surface pattern that is then embossed on the sheet. In November, Lessebo Paper will take the next big step towards the luxury packaging market. It is currently developing a new quality that will further the future of environmentally friendly luxury packaging applications. The new range of paper will entail a curated palette of colours.

Lessebo Paper was recently accepted as member of the Paper Profile. As part of the membership, the company has now launched environmental product declarations for all their qualities. “Being part of the Paper Profile is a way for us at Lessebo Paper to show our commitment to reducing our environmental impact”, Olson describes “We have had a strong environmental focus for a long time, something that has accelerated in the past years and we are now one of the most environmentally friendly paper mills in the world. We are looking at the future with confidence, especially with our new launch coming up.”

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